Isle of Paradise is a company that sells self-tanning products in a few different forms. This review is for the refill pouches of the self-tanning water. The company that makes this self-tanning product has a decent amount of supply chain transparency and, although it is a relatively new brand, they are already focusing on social impact and reducing waste. Inherently, this product is somewhat wasteful just because of the disposal nature of the packaging and the fact that this product could be categorized as unnecessary. However, this specific product, the Refill Water, was created by Isle of Paradise to actively combat waste generation from the production and use of their products. Additionally, the packaging method takes into consideration the entire life cycle of the product. The reason that this company has received the rating of 2 planets is that when I compared this product to similar products from other (often more established) brands, the Isle of Paradise website had a clearer commitment to environmental sustainability and supply chain transparency.
The self-tanning refill pouch is made from plastic but is meant to be purchased as a refill to the Isle of Paradise self-tanning water that comes in its own individual plastic bottle. Isle of Paradise claims to reduce plastic use by 81% through the use of refill bags. The pouch can be poured into the previous bottle of self-tanning water that the customer ran out of. On their website, they have a page that says they pledge to “minimize packaging waste through our eco-refills, which save 81% on plastic”. The ingredients within the product are peppermint oil, grapefruit oil, sag oil, water, eucalyptus oil, micellar water, glycolic acid, jojoba oil, aloe vera, mica, and Agastache Mexicana flower. Some of the ingredients that raise concern in terms of sourcing are the mica, the jojoba oil, and the Agastache Mexicana flower, but Isle of Paradise has methods to ensure the sustainability of these ingredients within their products.
Let’s start with mica, a mineral commonly found in many beauty products. The extraction process for mica has historically been exploitative to certain groups of people, specifically women. India is one of the world’s largest producers of mica and is commonly connected to the use of child labor and extremely poor working conditions for women in the mines. Many mines in India were shut down in 1980, and since, the industry has gone underground and a complex network of exploitative labor practices and abuse has taken over. Breathing in the silicon dust that comes from the mica mines can have harmful health effects on the women and children who work in them. However, Isle of Paradise sources the mica from an official member of the Responsible Mica Initiative, which is a program that monitors human rights violations and working conditions in mica mines. The website for the Responsible Mica Initiative states that the coalition is committed to “establishing a responsible and sustainable mica supply chain in the states of Jharkhand and Bihar in India”. Additionally, the jojoba oil is said to be sourced from a cooperative settlement where sustainability is at the forefront of the operation. On the website it is stated that the Agastache Mexicana flower is cultivated sustainably in Mexico by a community of women, “where the focus is on respect for biodiversity, the environment and the creation of jobs.” Generally speaking, jojoba oil can be sourced sustainably, as it grows in the desert and requires very little water compared to other crops that have high water consumption. The Isle of Paradise website could have more information on the sourcing of their ingredients. The information that they do have about sustainable sourcing is good but vague. The company’s transparency about the sourcing of the ingredients could be improved, considering that I had to visit other websites to learn more about the ingredients.
Isle of Paradise claims to be a vegan, cruelty-free, and clean self-tanning brand that strives to be as transparent in its processes as it can and set realistic targets that benefit the planet. There is a pledge on the website that lists some of the sustainability targets of the brand, in which they say that their aim is to make their packaging 100% recyclable, continually source the cleanest and most ethical ingredients, and reduce environmental impact produced through their manufacturing processes. Additionally, the Isle of Paradise website has an entire section dedicated to recycling and teaching their consumers how to recycle their products. The website makes it clear that customers need to check with their local recycling authorities in addition to using the advice from the company. The website tells customers to separate materials by category (paper, plastic, glass) and tells them to rinse out the bottles so there is no leftover product inside them. The language on this section of the website is very clear and accessible for consumers. Additionally, the Isle of Paradise brand makes a point of putting diversity and inclusion at the forefront of its mission, featuring models of various races, sizes, ages, and abilities.